LAINEY WILSON - "Kinda Love It" - Broken Bow Records

Sometimes, the most tempting romances are the ones that make you question your own good judgment. On “Kinda Love It,” Lainey Wilson turns that contradiction into an irresistible musical adventure, celebrating the moment when attraction proves stronger than caution. Released on October 9, 2026, through BBR Music Group/BMG Nashville, the upbeat single blends Wilson’s unmistakable country character with a more adventurous, pop-influenced sound, delivering a track that is as playful in its storytelling as it is infectious in its delivery.

Co-written by Wilson, John Mayer, Kid Harpoon, and Jon Decious, “Kinda Love It” builds its appeal around a wonderfully entertaining contradiction. Its narrator has previously insisted that a rebellious bad boy is precisely the kind of man she would never pursue. Then someone comes along who makes those declarations seem rather premature. Before long, she is so invested that even the prospect of a phone call from jail, requiring her to arrive with bail money, does little to cool her enthusiasm. It is an amusingly exaggerated expression of devotion, and Wilson makes the reversal feel less like a lapse in judgment than an admission she can no longer deny.

The song’s central image of having a “tiger by the tail” captures this predicament particularly well. Holding on means accepting the possibility of trouble; letting go carries its own risks. Wilson’s narrator understands that this attraction may not lead down the smoothest road, but uncertainty has become part of the attraction. Rather than disguising the danger or presenting the relationship as an ideal romance, the song finds its humor in her willingness to embrace the consequences. There is something relatable about that surrender: sometimes, the person who disrupts your plans is precisely the person you cannot stop thinking about.

The musical arrangement reinforces that sense of barely contained excitement. An energetic instrumental, layered vocals, and a buoyant, sing-along hook give the track a lively, almost euphoric quality. Wilson’s twang remains an essential part of its identity, anchoring the performance in country even as the pop-influenced production takes her somewhere less predictable. The result feels like a natural extension of her personality rather than an attempt to leave her roots behind. She brings enough swagger to make the narrator’s bold declarations convincing, while a knowing playfulness in her delivery lets listeners enjoy the joke alongside her.

“Kinda Love It” also makes an intriguing companion to Wilson’s earlier single “Phone, Keys, Wallet.” While that track offers a different perspective on romance, “Kinda Love It” focuses on the exhilaration of getting caught up in someone else’s unpredictability. Heard alongside each other, the songs highlight how attraction can offer both reassurance and adventure. Here, Wilson leans into the latter, finding excitement in a connection that refuses to follow a sensible plan.

What makes the single more than a catchy diversion is the balance between its humor and emotional recognition. Wilson understands that people do not always fall in love according to their own carefully written rules. Her narrator’s willingness to show up with bail money is deliberately over-the-top, yet it expresses something genuine about being swept away before reason has time to intervene.

With “Kinda Love It,” Wilson delivers a confident, good-humored performance that embraces experimentation without sacrificing the country character that defines her artistry. Its lively production and memorable hook make it immediately enjoyable, while its central dilemma gives the fun a little extra substance. The song does not suggest that every romantic risk is worth taking. It simply captures that exhilarating moment when, despite knowing better, you decide this particular adventure is one you are not ready to miss.

(Review Written By: Chad Carlson)